Branched Products

    Commander.
    The operating system for your business.

    Commander goes beyond your website. It connects your website, business information, local presence and performance data into a single platform - giving your team complete visibility and control.

    What Commander does

    Six capabilities. One platform.

    Website, content, Google Business, reporting and business information - stitched together and controlled by conversation.

    Website Administration

    Every page, section, media asset and setting on your site - managed from one place, no developer required.

    AI Content Management

    Draft, rewrite, translate and optimise pages with AI that already knows your brand voice and services.

    Conversational Editing

    Update copy, swap images, add sections and reorder pages by typing what you want. The platform does the work.

    Google Business Profile

    Manage posts, photos, hours, offers and Q&A from the same dashboard your website lives in.

    Reporting and Insights

    Traffic, visibility, conversions and Google Business performance in one live view your leadership team actually opens.

    Business Info Management

    Your services, locations, opening hours and business information kept in one place and syndicated everywhere it appears.

    The problem we solved

    Websites shouldn't need a developer to change a headline.

    Commander is the result of a simple philosophy: identify real business challenges, solve them once, then make the solution scalable.

    • Updating websites requires developer support
    • Business information becomes outdated the moment it's published
    • Managing content is slow, manual and stuck with one person
    • Performance is invisible to the people running the business
    • Marketing and sales are working from different data
    • Commander fixes all five - from one login.

    The Branched model in action

    How Commander was born.

    Identify the challenge. Prioritise the opportunity. Solve the problem. Scale what works.

    01 Challenge

    Businesses across healthcare and professional services were struggling to keep websites updated. Business information became outdated and every change required developer support.

    02 Discovery

    The same challenge was appearing across multiple clients and industries - not one-off, systemic.

    03 Solution

    Branched built Commander: a platform combining website administration, conversational editing, business information management, Google Business Profile management and reporting.

    04 Outcome

    Commander transformed a recurring business problem into a scalable product now running for clients across multiple industries.

    Ready to run your business from one platform?

    Book a Commander demo and see how your website, business information and Google Business Profile can live in one place - managed by conversation.